Graphic Design Studio specializing in creating graphics and identity, websites and digital experiences, advertising and communications.
Created a logo and 22-page brochure to launch Artisans Net, an innovative e-commerce platform providing consumers with a user friendly “one-stop-shop” solution for conscious interior design, home decor and fashion.
Designed the flyer below. Opening on March 10 and on view through April 30, 2018.
I am honored to be a part of the show as well! "The Path" mixed media (encaustic paint, inkjet print, and acrylic)
Spices 101 "cheat sheet"
Worked with Jamie and Nicole to launch their new online store countertopfoods.com. Countertop is passionate about helping you cook delicious food with maximum health in minimum time. Their amazingly delicious and healthy products re-imagine every day staples like butter, sweetener and seasonings.
E-VITE DESIGN FOR THE LOS ANGELES WOMEN'S COLLECTIVE
Assignment: Design an invitation that for LAWC's Fundraising event entitled "Secure the Heartland". The main purpose for this event was to raise money for Democratic Senators Tammy Baldwin, Amy Klobuchar, and Heidi Heitkamp.
Challenge: Create an e-vite that will feel young and fresh to the younger audience of LAWC. Without being too light hearted, I wanted to strike a balance and create a fun illustration that was a little playful.
Solution: The event was a great success and raised approximately $75,000.
My piece "A Women's Role" is part of Reflections, a group show currently on view at The Braid. What an honor to be included among such beautiful artists. On view through September 1, 2017.
Logo Design, Business Card, Letterhead, Miscellaneous Collateral
Assignment: Create a logo for Healthcare and Life Sciences consultancy. Implement design across both digital & print collateral.
Challenge: Brand a company in a highly-regulated industry prone to sterile & safe imagery with a unique look that represented
the founder's multi-disciplinary health care background and forward-looking philosophy.
Solution: Design a custom font with a corporate sensibility that broadcast a non-traditional approach to problem solving.
Employ a color palate and layout that puts an emphasis on boundaries that intersect in a linear fashion but leave an opening for creativity.
Assignment: Design an annual report that draws more attention than the groundbreaking 2013 report.
Challenge: Build on the success of the 2013 Annual Report making the 2016 Report even more user friendly.
Solution: Working with Illustrator Andy Potts, we conceptualized and created art for the cover. Inside I continued the use of images and colorized different details from Andy’s cover illustration to direct the reader through the flow of information. I worked with UCLA to create infographs to replace the charts and graphs that they had previously used to convey statistical information. 32 Pages + Cover
Illustrator: Andy Potts
I was finally able to go through my parents childhood photographs and wanted to do something with them. Two people from completely different worlds...
I experimented with the images/text using silkscreening, screen printing and photo transfer.
Biggest Challenge: Translating the power and scope of large scale works of art to the small screen. The work is comprised of objects from nature melded into the canvas alongside traditional mediums. To capture the subtle and intricate nature of Katherine’s pieces in a digital format, we decided to provide the viewer with the power to magnify elements of the work.
Digital: To enhance the user experience we have created a series of videos that take the viewer inside Katherine’s process depicting her workflow as she combines unusual materials such as soap, bugs, butterflies with more conventional tools such as paint, ink, and pencil.
PRINT: As a take away from the show we have created a pamphlet of works exhibited, postcards and business cards on rough paper to simulate the tactile texture and feel of Katherine’s art.
Video Presentation & Teaser:
My latest project!
A celebrity portrait photography book by Ann Johansson
CAUSE + CELEB is a fine art photography book that include portraits of 90 celebrities that Ann has photographed over the years. CELEBS have also shared, in their own words, 40 CAUSES that are of importance to them.
I created this book from it's conception to final product using Ann's images of CELEBS and their words to describe the causes that are important to them.
I have a piece about my dad in the art show currently on view at The Braid. Am so honored to hang among so many incredibly talented artists. (www.atthebraid.org)
I often get confused looks when I try to answer the usual friendly inquiry "So, what do you do?"....
My answer is "I'm a graphic designer."
"Oh, so what kind of projects do you do?"
"All kinds. Lately, I was involved in creating a big poster series for UCLA Special Collections."
"Oh, so you did the photography?"
"No, I found images within the vast array of images that are part of UCLA's Special Collections."
"Oh, so you wrote all the copy?"
"No, actually a Marketing Consultant wrote the copy."
By now, they've usually lost interest and we move on to other subjects.
So this be will the place where I can give my whole song and dance about what I actually do. This will also be a place where I can post about stuff I find interesting that's going on in my life....