Assignment: Create a cover that in one glance tells the reader what to expect between the covers.
Challenge: Many readers assume that non-fiction books are dry and boring, although
they may contain necessary and useful information. Designed correctly, the cover of
a book can change that expectation to one of illumination and delight.
Solution: Speak with the author to develop an understanding of the book’s message,
tone and intended audience. Design a cover that intrigues, teases, and entices.